It's Earth Day! From Bottles to Beauty: Recycling and Reducing Waste in Your Skincare Routine

In today’s world, the impact of our daily habits on the environment cannot be ignored - especially when it comes to beauty and skincare. At the heart of our mission is a commitment to revolutionise the skincare industry by embracing practices that are not only beneficial for our skin but also for the planet. We believe in simplicity, sustainability, and efficacy; these principles guide everything from product formulation to packaging.

Letterbox Skincare: Innovating for Sustainability

Our innovative approach begins with how our products reach you. Traditional skincare often comes with excessive packaging—boxes within boxes, filled with non-recyclable materials and wrapped in plastic. We decided to do things differently. Our products are delivered directly to your letterbox, eliminating unnecessary packaging and simplifying the recycling process. Each item is 100% recyclable and designed to be lightweight, which not only reduces waste but also decreases CO2 emissions during shipping. This straightforward, minimal packaging approach avoids the use of varnishes and glossy finishes to ensure that recycling is as easy as possible.

The Impact of Lightweight, Travel-Friendly Products

Consider the environmental impact of travel. If each passenger on a short-haul flight reduced their luggage weight by just 2 pounds, it would significantly cut the aircraft's fuel consumption—equivalent to removing 10,500 cars from the roads annually. By creating lightweight, travel-friendly products, we help reduce your carbon footprint even when you are on the move.

Embracing Full Recyclability

The cosmetics industry is notorious for generating about 120 billion units of packaging every year, much of which is not recyclable. Our approach is radically different. Not only is 100% of our packaging recyclable, but 80% is also made from recycled PET. We are constantly striving to improve these figures, proving that luxury and sustainability can coexist.

Use Only What You Need: Reducing Waste with Mono-dosing

Our unique mono-dosing system ensures that you use the exact amount of product needed, eliminating guesswork and waste. This tailored approach allows you to adjust your skincare routine based on your current skin condition, which can change due to factors like climate, diet, and age. By supplying products in minimal quantities—enough for up to two weeks—you never have to worry about products expiring or unused products cluttering your space.

Tailored to Your Skin: Evolving with You

Our Skin Diagnostic tool rivals the accuracy of a professional skin assessment. This personalised service ensures that your skincare regimen adapts to meet your evolving needs, reducing the likelihood of unused products that end up in landfills. This not only benefits your skin and simplifies your routine but also minimises environmental impact.

Simplifying Skincare Routines

In 2018, UK consumers spent an astonishing £27.2 billion on beauty products and services. Yet, more isn't always better. We advocate for a simplified skincare routine that not only meets all your skin's needs but also respects the environment. By focusing on multi-functional products and stripping back unnecessary steps, we can significantly reduce waste and consumption.

Join the Skincare Revolution

As we continue to push the boundaries within the beauty industry, we invite you to join us in this sustainable revolution. Try our Skin Diagnostic and discover how easy and effective sustainable skincare can be. Remember, every small change in your skincare routine can make a significant difference to the world.

In embracing these practices, we not only beautify our skin but also contribute to a healthier planet. It's time to transform our skincare routines from mere rituals into impactful, eco-friendly actions. Join us on this journey and be part of the change you wish to see in the world.